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Ways To Make More Money With PLR Products

Hi Guys.

My last article dealt with promoting your business with social media by asking the question Are You Too Busy to Get Social?. With this article I decided that it was time to go back to showing you how to make money with PLR products with the following article titled “Ways To Make More Money With PLR Products”

Let us consider your standard private label rights purchaser.

Initially, they start out strong, conducting the relevant research in order to find a great PLR product to promote.

With the research out of the way this marketer makes their purchase, orders a domain name, buys hosting and immediately uploads the product onto their server and gets the Paypal button all setup so sales can start rolling in, or will they?

Before you answer that question, consider this fact.

Knowing this fact, it is safe to assume that this online entrepreneur will indeed make some sales and perhaps recoup the amount of money they initially spent on the product but there is also a strong possibility that they won’t make a single sale because they failed to take some additional steps that would almost guarantee profitability from their new PLR purchase.


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Step 1: The first step is to always order a new set of graphics from a designer or create them yourself.

Additionally, taking the time to perform a complete graphics overhaul affords you the opportunity to change the name of the product completely.

However, many purchasers of PLR products do not ever get this far. For many purchasers of PLR products their new PLR product will forever gathers electronic dust on their hard drives.

Step 2: The second step is to combine similar PLR products

Although combining 2 separate PLR products, that cover the same niche or topic can be profitable I have personally found that when you combine 3 or more products the profitability margin increases based on the perceived value from your visitors to your website.

Here’s a better explanation:

PLR Product Number 1 – A set of 6 social bookmarking videos;
PLR Product Number 2 – Report on social bookmarking;
PLR Product Number 3 – Reports on Facebook, Stumbleupon, Yahoo Answers.

And then there is also already a built in time and cost savings because you only have to purchase 1 domain name, host 1 website and spend time promoting (sending traffic) to 1 website.


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Here are also two additional profit-enhancing steps I take with the PLR I purchase and then resell:

Profit Enhancing Step 1 – Adding affiliate links throughout the report. I call these opportunity earnings because the opportunities are present provided you take advantage of them.

Profit Enhancing Step 2 – Instead of adding in a one time offer or upsell on the download page provide a customer appreciation price.

Although there is an abundance of statistics that clearly prove the sales volume increase based on utilizing a one time offer or upsell I prefer instead to provide what I have coined a “Customer Appreciation Price” or CAP for other products that I sell.

I keep it on my download page forever so that anytime a customer visits the download page they still have the opportunity to make a purchase.

With an OTO they don’t have the opportunity to make a purchase. However, the CAP allows them to see the offer multiple times especially if you keep updating the download page with new materials to be downloaded on a weekly basis.

On the whole I just combine all of the sales letters for the products into one easy to read salesletter that flows nicely.

Another thing that you can also provide your clients with, is a list of resources that you use in your marketing giving a link to and a short description of free, affiliate and paid for resources. Just make sure that you let them know what they are i.e. label them as free, affiliate and they are paid for products in brackets so that your buyers do not feel shortchanged.

I hope that you have found the above useful and I would really appreciate your feedback.

Get your own quality Public Limited Rights Products from either Resell Rights Weekly or PLR Wholesaler , both excellent membership sites, were you can get a really good selection of Resell Rights Products that range from Master Resell Rights, Resell Rights, Private Label Rights, Giveaway Rights right down to Personal Use Rights.

Until the next time,

Alain


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2 Responses to “Ways To Make More Money With PLR Products”

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