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Article Marketing and Content Creation – 3 Deadly Sins of Content Creation and What to do Instead

Article marketing is the fastest mechanism for creating content. However, even though it is by far the fastest way of creating content you will first you need to get past a few common mistakes that are often made.

Let’s take a closer look at the three common errors often made by people attempting to use this vehicle to create content and look at what needs to be done to be successful in your content creation:

3 Deadly Sins of content creation

Error 1 – Thinking that you are not good enough

When people start out they often look at the established marketers and think that they cannot compete with them. After all they are established and you are not one of them.

After all who would want to read what you have to say? Thinking that way gives you a good excuse not to start after all why bother trying when the odds are stacked against you? This is a cop out – pure and simple!

Those established writers and marketers all had to start somewhere – the same place you are now. Before establishing a name for themselves and becoming successful they were in the same boat you are now. They had the same self doubts you have now. The only difference is that they punched through their doubts and took action.

I have often been asked the question why would anybody be interested in what I have to say. The answer to this is rather simple: Your experience, thought process etc is entirely unique to you and this means that you bring a different perspective to the mix as long as you bring unique, fresh, focused and updated information to the table.

As I explained in a previous article titled http://www.earn1kperday.info/product-creation/why-social-media-visitors-leave-the-content-creation-to-the-experts/ even though the number of people connecting to the internet and the various networking and social media sites is increasing there is no real increase in the number of people who actually contribute content to the internet and those sites.

What you need to do is to take action; Begin and work hard.

Almost everything that happens starts with hard work.

Find the best mentor you can afford and do what they say they do. Begin creating your content.

I’m sure that you could find the time to write one article a day of between 500 to 800 words.

Think long term. Success is not going to happen overnight.

Initially you may have more time than money but as things take off it will lead to having more money than time, and then lots of money and lots of time.


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Error 2 – Failure to slice your argument

Most people starting out will look at a topic and only see one article, maybe two. This is because they look at the topic in only one dimension or plane and their argument or reasoning is based upon that dimension of plane. They therefore assume erroneously that they have covered all the content available in those one or two articles created.

What you need to do is to slice your argument aka topic cutting. Topic cutting is the ability to look at an object and transform it into many subjects.

Don’t get fixed on a single idea, argument, opinion or position because the more you argue for that position the more blinkered you become and the less possibility you can see.

What you do instead is to consider the topic/argument and cut up into dozens, even hundreds of small threads.

Think along the lines of 7 tips, 3 mistakes, 3 stages to get your ideas flowing i.e. “7 tips for finding the love of your life”; “The three biggest mistakes the first time” or “The 3 steps for entering a relationship that is …”


Get your Free Copy of “IM Success Secret: Just Write It”. This Free 21-page Report Will Show You How to Win Forum Friends and Influence People. By developing the skill, the ability and the willingness to write, your life, and your career, will never again be the same.

Error 3 – Not enough Content

To create enough content to be successful, you have to create an enormous amount of content.

The problem occurs when some people write a few articles and post them on a blog and a few article directories and when these articles do not experience a huge success immediately they turn round and say that article marketing and content creation does not work.

It works great! But here’s the rub it does not end at putting your article on your blog and place it in a few article directories you also have to build backlinks to your article and tell others about your article through social media sites and forums.

It takes a bit of work and some people simply do not work hard enough.

What you do instead is to create an article a day, post it and then spend some time advertising it through the creation of backlinks etc. building your content creation machine one article at a time.

Remember to provide articles that deliver what people look for on the internet and that is content that is entertaining, fun, informative, interesting and instructive. Your articles/content creation must deliver value if it is to be of any worth and for you to establish a following.


Get your Free Copy of “IM Success Secret: Just Write It”. This Free 21-page Report Will Show You How to Win Forum Friends and Influence People. By developing the skill, the ability and the willingness to write, your life, and your career, will never again be the same.

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